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Qatar Airways

Drive booking amongst football fans for FIFA 2019 in Qatar

Objective: Drive Air ticket Booking to watch FIFA 2019 in Qatar

CTD Product: Trading Desk

Channels: Premium Social & Video

Location: Tier 1 Cities

Targeting:

  • Football Fans

  • Travel to Europe

  • Luxury Brands

Success by Numbers

1.5%

Higher CTR for Videos

18%

More clicks vs. estimate

10%

Lower CPM vs. estimate

Campaign Screenshot

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