A notable demographic shift, particularly among young upwardly mobile women, is driving the recent travel rebound in China. These travelers

China’s 280 million Gen Zers are the future of luxury consumption, but who are they, where do they live, and what sets them apart from their

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36% of marketers say their company has no plan for integrating AI into marketing; 40% said they do have a plan and are executing it well.

A record nine billion domestic passenger trips are expected during the 40-day period, running alongside a rebound in international travel.

Powered by OpenAI, China Marketing Maestro leverages 150+ China-focused research reports plus China Trading Desk’s proprietary surveys of mo

SINGAPORE – China may have surpassed its growth target in 2023, but weaker-than-expected consumer sentiment has raised questions about wheth

China’s Gen-Y and Gen-Z grow increasingly fond of South Korea but show less interest in US–where travel remains 90% below 2019 numbers, per