Alice

Apr 93 min read

Empowering the Modern Marketplace - Unveiling the She Economy's Digital Ascendancy and Consumption Revolution

The 'She Economy' is reshaping the marketplace, powered by over 610 million active female internet users, as per QuestMobile2024 insights. T

Alice

Apr 83 min read

Navigating Major Consumption Patterns in China: Insights from 2024 Chinese New Year Holiday Report

The "2024 Chinese New Year Holiday Report" reveals a landmark shift in China's digital consumption, marking the first instance of daily acti

Cherlyn

Mar 143 min read

Decoding Gen Z: The Undefined Generation Shaping the Future

Born between 1995 and 2009, Gen Z redefines consumer and cultural norms, blending digital fluency with a quest for authentic connections. Ex

Cherlyn

Mar 133 min read

Embracing the Horizon: The 2023 Green Travel Trends Report Unveiled

Discover the transformative trends shaping sustainable travel and explore the imperative for green travel amidst environmental challenges an

Cherlyn

Mar 123 min read

2024 Revealed: Mastering the Dynamics of Influencer Marketing in China's Social Sphere

Delve into user preferences and behaviour trends on platforms like Douyin and Xiaohongshu, where short videos reign supreme. Discover the po

Cherlyn

Mar 83 min read

Unveiling the Future: China's Luxury Market Revolution in 2024

Discover the transformative trends reshaping China's luxury market in 2024. Explore post-pandemic innovations, cultural connections, and eme

Cherlyn

Feb 84 min read

Navigating Consumer Insights in Online Travel: A 2023 Perspective

Discover the evolving landscape of online travel with insights from the 2023 Online Travel Platform User Insight Report, focusing on the dyn

Cherlyn

Feb 73 min read

Unveiling New Market Trends and Opportunities: Post-Pandemic Consumer Insights 2023

Unlock new market trends and opportunities in the post-pandemic landscape with our insights from the 2023 New Consumption Potential White Pa

Cherlyn

Feb 63 min read

Navigating the Future of Consumption: Insights from the 2023 Chinese Consumer Food and Beverage Report

Explore the transformative trends shaping the food and beverage industry, from the emotional resonance of products to the groundbreaking rol