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China Trading Desk
Oct 29, 20201 min read
China Programmatic Advertising Overview
China Marketing ecosystem is complicated! That is an understatement - if you follow China marketing you would know
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China Trading Desk
Oct 4, 20201 min read
Primer on Digital Advertising in China
This is one of the largest repositories of digital advertising and digital apps in China, we are pleased to release this primer for free.
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China Trading Desk
Sep 18, 20201 min read
Tighter Control of Live Streaming
Livestream selling is all the rage in China, but recently Chinese regulators are preparing to impose new regulations on the booming use of..
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China Trading Desk
Aug 22, 20201 min read
Ctrip & JD.COM join forces to expand tourism and e-commerce
During the COVID-19 epidemic, cross-border cooperation has become one of the major expression of the transformation of the tourism market.
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China Trading Desk
May 21, 20202 min read
Insights Report - OTT Market in China
With the rapid popularization of smart TV, the OTT industry has also developed rapidly
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China Trading Desk
Apr 21, 20201 min read
Maimai and Douyu Available programmatically via selected DSP
Maimai(脉脉), China's biggest rival to global professional networking giant LinkedIn; Douyu(斗鱼), popular e-sport related live streaming...
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China Trading Desk
Apr 21, 20202 min read
Guide to advertisement censorship law in China
Overseas companies operating in China, as well as advertising agencies need to be aware of the importance of the forbidden Chinese...
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China Trading Desk
Mar 20, 20201 min read
Douyin is beta testing Audio Livestreaming
Douyin will launch an audio broadcasting function, the feature allows a host to set up a public live voice chatroom, where up to 8...
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China Trading Desk
Mar 19, 20201 min read
WeChat Mini Program live broadcast
WeChat just launched the live streaming function within mini program and a lot of major brands are rushing to enter the market. Through...
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