How brands can increase sales through products longing in China
Product longing strategies on social media to attract consumers and increase sales is common for brands in China, it is another kind of cont
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Cherlyn
Sep 14, 20225 min read
2022 China Football Fan Marketing Value Report
The upcoming FIFA World Cup Qatar 2022 is one of the most important marketing opportunities in 2022. With 3.5 billion football fans worldwid
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Cherlyn
Jul 14, 20224 min read
China B2B Marketing – Is Short Video applicable to Enterprises?
In China’s internet environment, the short video refers to video content that is less than 5 minutes long and spread through new media platf
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Cherlyn
Jun 6, 20224 min read
618 Mid-year Platform Promotion Launch Strategy
618 is the second-largest and most important shopping festival in China, while Double 11 is the largest shopping festival.
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Cherlyn
Apr 19, 20224 min read
New Development Trends of New Consumer Brands
According to Morketing’s observation of new consumer brands, it is found that new consumer brands are starting to use different marketing me
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Cherlyn
Apr 19, 20224 min read
2021 China Invalid Traffic Report
Miaozhen System monitored over 77,000 advertising campaigns from PC, Mobile, and NEW TV in 2021, covering a total of 1,000+ media..
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Cherlyn
Mar 16, 20224 min read
2021 China’s Mini Programs Ecosystem Development Insights
WeChat has over 3 million mini-programs, with DAU surpassing 450 million. China's mini-program ecosystem has maintained steady development,
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Cherlyn
Mar 16, 20227 min read
2022 China OTT Market Analysis
In 2021, OTT revenue will be 15 billion, which membership revenue will account for about 20% and advertising revenue will account for 80%...
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Cherlyn
Feb 21, 20222 min read
Next Frontier for China Marketing - NFT
NFT is the abbreviation of Non-Fungible Token, which is translated as “非同质化代币” in Chinese, it is a native digital asset issued on the blockc
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