Insights report - Marketing value for vertical apps in China
Data from app tracker Analysys Qianfan shows that as of the third quarter of 2020, the number of mobile internet users in China reached 1.03
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China Trading Desk
Apr 20, 20213 min read
Insights report – Invalid traffic report in China in 2020
According to data by Miaozhen, losses due to unusual traffic in China's brand advertising market in 2020 is about 30.5 billion yuan. Invalid
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Zhang Jian
Mar 16, 20212 min read
Insights Report - Getui 2021 Spring Festival travel data report
China government was very cautious and discouraged travel during the long festive holiday; recommended to spend the Spring Festival; enjoy t
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Zhang Jian
Jan 18, 20212 min read
McDonald's China replaces Mascot with "Happy Sister"
McDonald's recently launched a new two-dimensional image: Happy Sister. The image of Happy Sister is closer to the style of the popular ...
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China Trading Desk
Jan 16, 20211 min read
Insight Report - Douyin Data Report
As of August 2020, Douyin has 600 million daily active users, and from December, the average number of daily video searches exceeded 400M...
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China Trading Desk
Jan 16, 20211 min read
Insight Report - Alimama - Spring Festival Marketing Activities
Due to the 2020 pandemic, the Chinese celebrated an extraordinary Spring Festival, and the same festival is fast approaching in 2021...
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China Trading Desk
Jan 15, 20212 min read
Insight Report - Alimama Short Video Marketing Strategy
To help platform merchants and short video creators to better adapt to changes in short video marketing and accurately grasp opportunities..
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Zhang Jian
Dec 17, 20202 min read
Cross-border E-Commerce Regulations
China issued a notice on the relevant cross-border e-commerce system recently, requiring that the behaviour of cross-border e-commerce opera
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China Trading Desk
Nov 18, 20201 min read
Guide to Mini-Program
Mini-program ecosystem has exploded within WeChat friends’ circle and gradually improved its ecology since 2018. Subsequently; Alipay, Baidu
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