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Trending Now: China's Social Media Highlights #7April-13April#
Risk Alert for Chinese Tourists Traveling to the U.S. Due to escalating tensions in China-U.S. trade relations and rising safety concerns within the U.S., the Ministry of Culture and Tourism has advised Chinese citizens to carefully assess risks before travelling to the United States. According to China Trading Desk’s forecast, approximately 819,000 Chinese visitors are expected to travel to the U.S. in the next six months.
Alice
23 hours ago2 min read
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Inside China’s Gen Z: Emotional Spending, Companion Culture, and the Rise of ‘Treat Yourself’ Living
As China’s Gen Z navigates a world of uncertainty, emotional resilience has become the new currency. From self-soothing shopping and micro-communities to soft rebellion at work and emotional detachment from family norms, youth are redefining lifestyle choices not through status—but through self-care. In this emotional economy, brands that offer genuine resonance, like Huawei’s storytelling-led FreeBuds Pro 4 campaign, are emerging as trusted companions, not just product provi
Alice
24 hours ago3 min read
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The Evolving Landscape of Luxury Handbags in China: Key Insights and Consumer Shifts
Luxury handbags in China are not just status symbols—they’re cultural markers, emotional companions, and digital conversation starters. From
Alice
5 days ago4 min read
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China issues US travel risk alert as tariff war escalates
The Chinese government has issued warnings to its citizens about travel to the US amid ongoing tariff wars.
The Chinese Ministry of Culture and Tourism on April 9 reminded its citizens to assess travel risks amid “deterioration of Sino-US economic and trade relations and the domestic security situation in the US”.
Alice
5 days ago3 min read
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Trending Now: China's Social Media Highlights #31Mar-6April#
China’s Embassy in Japan Issues Travel Safety Alert The Chinese Embassy in Japan warns of increased risks for tourists including telecom fra
Alice
Apr 72 min read
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China’s jet set: Spontaneous, digital, luxury-first
China’s outbound tourism is set to exceed 155 million travelers in 2025, surpassing pre-pandemic levels and reshaping global tourism trends,
Alice
Apr 53 min read
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New Faces, New Habits: The Changing Profile of Chinese Tourists in Singapore
In 2024, Chinese travellers are returning to Singapore in full force—driven by spontaneity, social media, and a love for lifestyle. Millenni
Alice
Apr 44 min read
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The Rise of the “She Economy”: Understanding Chinese Female Consumers in 2025
From beauty and health to smart homes and EVs, brands are adapting to a refined, tech-savvy, and values-driven female consumer base. As youn
Alice
Apr 34 min read
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Trending Now: China's Social Media Highlights #24Mar-30Mar#
From crashing gaming servers to heartbreaking earthquake updates, Chinese netizens are experiencing a whirlwind of emotion and commentary ac
Alice
Apr 22 min read
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